Marketing
Ep 39: What Is On the Cutting Edge of Digital Publishing Might Surprise You!
On the back of attending the Sydney Digi Publish World Forum Disrupt, Lisa and Karly talk about their insights from the forum. Much to their surprise and delight, they realise that they are, in fact, on the cutting edge of communications, and have a deeper and more profound understanding of their audience, how to pivot…
Read MoreEp 38: When a Lack of Clarity Holds You Back
Karly and Lisa talk about clarity, having it, getting it and what it means to the each of them in their businesses and their lives. Karly discusses a conversation with Elsie Escobar (from She Podcasts) that helps her to see how she is fully living her message. Lisa speaks about how she attains clarity in…
Read MoreEp 36: A Pep Talk
Lisa and Karly share a pep talk with each other in the hope that listeners can take on their words for themselves. Don’t let fear of judgment or failure stop you – because the world needs you. Show Notes 00:31 – Lisa shares how Karly changes people’s lives and urges her to keep dancing her…
Read MoreEp 35: Spirituality and money – can they happily coexist?
Karly and Lisa dive into the question of whether making money is at odds with spirituality. They argue that your personal integrity, who you are and what you stand for, are more relevant than the amount of money you make. Personal sacrifice is not a more spiritual path, and in fact you need to take…
Read MoreEp 34: Are you showing up as you everywhere?
Karly and Lisa discuss the steps they are taking to move past the fear of being seen. They talk about who they have been hiding parts of themselves from, integrating different facets of yourself as you grow and evolve, and getting comfortable with being seen anywhere and by anyone. Show Notes 06:07 – Why Karly…
Read MoreEp 28: The Stories That Hold Us Back
Karly and Lisa discuss how the stories we all have about ourselves keep us stuck in the same place, but they are nothing more than illusions. They talk self-awareness, proving your story wrong, and tactics to break well-worn habits. Show Notes 06:34 – How Lisa was held back for years by the beliefs that she…
Read MoreEp 27: What Lisa did differently to have her biggest membership launch yet
Lisa shares the story of her first ever membership launch, the two mediocre rounds that followed, and the changes she put in place that lead to her biggest membership launch to date. Show Notes 01:50 – Lisa shares how her membership site first came about on the back of her first ever program 11:31 –…
Read MoreEp 26: Second Round Syndrome is Real
Lisa and Karly have an honest conversation about how their second Mastermind launch fell short of their expectations – and why they are going ahead anyway in order to honour a far bigger vision. Show Notes 14:01 – Karly shares the expectations she and Lisa had for their second Mastermind launch, and why the reality…
Read MoreEp 24: You Cannot Fatten a Pig on Market Day
Karly and Lisa discuss how you can’t fatten a pig on market day, and yet so many people expect to launch a website and be inundated with sales. They talk about the importance of showing up consistently, and of testing your ideas with real people long before you launch anything. Show Notes 02:51 – Why…
Read MoreEp 13: Uplevelling – Can it Be Done Without Alienating Your People?
Lisa and Karly discuss how success will always trigger others, regardless of how you go about it. Owning your message and being brave enough to take a strong stance will gain you both diehard fans and harsh critics – but trying to please everyone will get you nowhere. Show Notes 00:32 – Why Lisa is…
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