Ep 43: Doing business YOUR way – even if it makes zero sense
In today’s episode, Karly and Lisa talk about their recent new offerings and how different approaches, can bring amazing results. Karly and Lisa have just both launched new products into the online market and have launched in very different ways. Karly has taken her no f**ks given approach and built her offer as an artwork coming from the inside out. Where Lisa has bought serving her community and her business acumen to highly profitable but low key offering.
Listen in as Karly and Lisa debate their different approaches and how you can “go your own way” in business.
08:30 – Who does art serve? The artist or the viewer?
11:15 – The outside in way and the inside out way – some people are fed through creating for others.
12:22 – “What I’m creating does land with people – because I’m me.”
13:56 – The outcome wasn’t reflective of MY value or the work’s value. I have removed the pressure.
15:33 – When you have someone expecting something from you
23:13 – “I don’t know – It was time to give it a crack.”
24:01 – Biggest lessons – What Karly and Lisa learnt over the launch
27:27 – Lisa, “I think I’ve learnt enough, to really move the needle. There is room for higher-end products – it just surprised me.” 30:13 – Your current offer isn’t the rest of your life.
32:54 – You can be nimble AF
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