Lisa’s chat with her brother inspires her to create this incredibly helpful ep on a marketing must-know. Are you holding yourself back or confusing your customers with your ‘bigger than Ben Hur’ offer? This episode will help.
0:31 Lisa shares a convo she had with her brother that highlighted a ‘pickle’ so many entrepreneurs find themselves in.
1:30 The problem with aiming for elephant-sized transformations for your clients.
2:23 Do your clients know they have the problem you’re trying to solve for them?
4:49 What the best online courses and memberships have in common.
5:58 When Lisa learnt the number one reason people leave memberships.
6:45 How providing an all-in-one solution will hold back your business growth.
7:31 Creating an ascension model in your business.