LC - Lisa Corduff Rebrand 2023-06

Ep 58: Bringing Back the Spark

LC - Lisa Corduff Rebrand 2023-19

Is your business feeling a bit like Groundhog Day? Lisa and Karly explore one of the realities of entrepreneurship: when the work no longer feels new and exciting. Karly and Lisa look at when being a thrill-seeking entrepreneur doesn’t align with sound business decision-making. They consider ways to inject more fun into the things that work but might not be as exciting as you’d like them to be.


0:30 – Karly introduces today’s chat: bringing some fun back into your business when it’s feeling stale.
1:44 – Lisa shares where she is at with her Small Steps Membership and choosing a fresh and exciting launch strategy over her proven and successful existing approach. Lisa shares her excitement about her future direction and plans, changes to her current offerings and how she has been reminded of the need to make sound business decisions amidst the creativity.
8:25 – Lisa and Karly delve into their own versions of being overly attached to their businesses. They share their wisdom around when this might present a problem for entrepreneurs, including self-esteem issues, pricing difficulties, growing resentment and having boundaries.
14:08 – Karly provides a cool analogy for business success when you’re a flighty entrepreneur: musicians with a number 1 hit need to be willing to perform that hit night after night – and find ways to make it new and exciting for themselves.
16:30 – Karly and Lisa jam on feeling like you’ve grown beyond where your business is focused, or just that it’s feeling stale, and coming back to the ‘why’. Lisa shares how the recent changes in her have moved her away from the person she was when she began Small Steps. She also shares how she is viewing that in a way that allows her to maintain the small steps message in her business.
19:40 – Does it make business sense? Moving on to the next thing and the next thing may be exciting, but it doesn’t necessarily make great business sense. Karly shares her a perspective on embracing the past/present instead of shutting it down and moving on, thus creating space for fun.
21:15 – Karly inspires with where she is at in her business right now. With revenue consistency in the bag, she has given herself permission to be immersed in play and creativity, with no expectations attached.  She explains that the creation mode brings the love in which fuels her to do the other jobs which may not feel as energising.
24:00- Karly recaps: the fun spark may come from renewing the old, or it may come from using the old to do things that rejuvenate you so that you can do the old with renewed energy. Karly and Lisa also remind us that there are seasons and we can honour the season we’re in, whether that be stability and structure, or birth and creation. Lisa highlights that sometimes you’re in the season of uncertainty, but that season too will end.
26:00 – Karly and Lisa invite you to find ways to bring the fun back in, or keep the stale things ticking so you have more freedom to find fun elsewhere.

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